The Hapinoy Store Program puts Nanay on the Path to Prosperity, the strategic core of the program that focuses on Nanay’s growth. The Path to Prosperity aims to increase Nanay’s sales from her base amount of sales to PhP 500,000 a month (approximately USD 10,000) within six months of joining the Hapinoy Store program.
The Path to Prosperity is divided into four levels:
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Level 0 serves as the starting point of all newly converted stores (from sari-sari stores to Hapinoy Community Stores). The Hapinoy Store Program’s vision, mission, objectives and philosophy are introduced, aside from business systems that range from inventory to financial management and the required reporting. |
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Level 1 deals with the primary infusion of customized marketing programs and technology-based services such as prepaid credit/load sales. |
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Level 2 focuses on the implementation of systems that aim to increase the reach and volume of demand for goods and services. |
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Level 3 focuses on new business and outreach to other members of the community. |
Essentially, the beginnings of the Program focuses on Nanay being able to reap the practical, tangible benefits from partners and microfinance institutions, have a profitable and sustainable business, become knowledgeable and grow her business through business training programs and support services and as important, be confident and empowered. |
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